The US Better Business Bureau (BBB) has announced changes to its Code of Advertising. The main changes relate to price promotions, testimonials, endorsements and environmental claims. Further information including a link to the new Code is available on this link
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BBB Amends Code
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Upgraded Best Practice Advertising Regulation Checklist: Comment Please
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Best Practice Advertising Regulation Checklists
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Comment Please: Best Practice Advertising Regulation Checklist for New and Emerging SROs
Last year we developed a best practice advertising regulation checklist for Governments and Self-Regulatory Organisations (SROs). We invited comment on the draft and received invaluable…
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Best Practice Advertising Regulation Checklist
Last May the Foundation for Advertising Research  embarked on a major project of creating a Best Practice Advertising Regulation Checklist. The Checklist is available on…
